Alexandra Smart Book as a speaker/entertainer for your next event

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Key Points for Alexandra Smart

  • Alexandra Smart founded and scaled Ginger & Smart, exemplifying entrepreneurial vision in the competitive fashion industry.
  • As Managing Director, Alexandra orchestrated Ginger & Smart's strategic expansion across national and international markets, digital platforms, wholesale avenues, and corporate partnerships.
  • Alexandra's fusion of creative thinking and commercial imperatives propelled Ginger & Smart's success, showcasing her modern leadership style and strategic acumen.
  • Leveraging experience in media, digital sectors, and fashion, Alexandra offers invaluable insights as a business advisor and executive coach, enriched by her involvement in the arts and fashion industry development.

Topics for Alexandra Smart

  • Personal journey: The GINGER & SMART journey 
    Hear the captivating story behind building one of Australia’s most loved designer brands. Discover the challenges, triumphs, and key lessons learned along the journey. Gain valuable insights on innovation, perseverance, and brand-building that can empower you to create lasting success in your own ventures.
  • Creativity and innovation: Creativity is your edge
    Discover how creative solutions drive business success. Explore the essential balance between practical business minds and creative thinking. Learn how merging logic with innovation unlocks value and drives growth. Leaders who embrace this intersection unlock the "magic" that fuels true business transformation.
  • Fashion and design: The psychology of dressing for success
    Discover the profound connection between what we wear and how we think and behave in this keynote on "The Psychology of Dressing for Success." Explore how style aligned with our self-perception can enhance mood, focus, and productivity. Learn to use fashion as a tool for achieving your goals and embodying your values.
  • Leadership: What kind of leader do you want to be?
    Explore the question, "What kind of leader do you want to be?" Delve into personal leadership styles, values, and the impact you want to have on your team and organisation. Learn how to cultivate authentic leadership that aligns with your goals and inspires others.
  • Sustainability: Profit with purpose - integrating social responsibility and sustainability in business
    Explore the critical role of social responsibility and sustainability in modern business. Learn how integrating ethical practices into your strategy not only benefits the planet but also drives long-term success. Discover actionable insights for creating a business that balances profit with purpose and leaves a lasting, positive impact.

 

Testimonials for Alexandra Smart

It was really a delight to meet you and to have you speak at our inaugural Luxury Travel Conference. I've had such good feedback from our leaders on the presentation and it has definitely given me a new lease and new ideas for ways to grow and add value to our emerging business offer. Thank you again. Loved meeting you and loved that you came to everything and threw yourself into our crazy world with such passion!
Global Brand and Marketing Director
The Luxury Travel Collection

We recently asked Alexandra to be one of our star guests as part of our “In Conversation With” series of networking cocktail events with our key clients and some associated partners in our Mosman store. Having worked with Alexandra years ago in publishing, I knew she would be great and was not disappointed. Some people just have the ability to capture and inspire a crowd simply by being their intelligent, natural and honest selves. It’s about sharing their business and life experiences in a way that, no matter what the demographic mix is in the crowd, they will all relate to the stories being told by the speaker and their words will resonate and touch them. This is exactly what Alexandra did with our 70 guests and I would love to get her back again for a future event.
Manyara

Alexandra’s keynote at the Mums & Co MPowered Conference was polished, insightful and interesting. Alexandra’s insights into her personal and professional journey building Ginger & Smart gave us the opportunity to learn more about her successful career, hear what it takes to make it, and receive some useful advice to keep striving for our business ambitions. We particularly enjoyed her insights into the realities and the hard parts of running a business, and how she has combined being a mum and an entrepreneur. Something that the 300+ participants found relatable and empowering.
Managing Director & Founder
Mums & Co

As one of Australian fashion’s most prominent sibling duos, The Office Space was thrilled to feature Alexandra and Genevieve Smart on our June Insight talk series “Design Duos”. This was an intimate and revealing discussion on the nuances of the professional and personal partnership behind one of Australia’s most loved lifestyle brands. Through question and answer format we unpacked the dynamic of the Ginger & Smart duo, and how duality in design and strategy creates the “math and the magic” that has seen Ginger & Smart celebrate over 16 years in an industry not know for longevity. Both Alexandra and Genevieve spoke with confidence and candour and had our audience of Sydney creatives and entrepreneurs engaged from the outset. Theirs is a story and a perspective on business and creativity that is worth hearing.
The Office Space

We invited Alexandra to speak at the Online Retail Supply Chain Summit 2017 due to her experience and expertise in the industry. She delivered a very compelling and interesting presentation which received great feedback from the audience and other speakers at the Summit. I have seen a large number of C-Level presentations across various industries. The content and insight in Alexandra’s presentation lived up to this high calibre, while being entertaining and thought provoking. I highly recommend her for any future speaking engagements.
Conference Producer
Akolade, Retail Chain Summit

Alexandra shared compelling insights during a panel session on the power of fashion and personal branding. Drawing on her extensive experience in fashion design, retail, and corporate advisory, she provided a thoughtful framework for exploring how dressing can shape the person we aspire to be.
Founder
Ageless By Rescu