Ask about Claire Madden
Key Points
  • Claire Madden is a social researcher, demographer, and trend analyst
  • She is the founder and Director of Hello Clarity
  • Claire is the author of Hello Gen Z, where she reveals the critical importance of knowing how to engage this generation of hyperconnected, agile and adaptive digital savants as employees, consumers and emerging leaders.
  • Next-gen expert, fluent in the social media, youth culture, and engagement styles of these global generations, and a professional in interpreting what this means for educators, managers and marketers.
  • Has an informed perspective on the emerging social trends shaping Australia’s future.
  • Can be regularly seen on TV, heard the radio and in print media.
  • Author of Hello Gen Z, as featured on The Project, Network 10
Topics
  • Engaging Generation Z
    Behind the screens of the emerging cohort of students, customers and employees
    For Generation Z (born 1995-2009), a world of Wi-Fi is the only one they have ever known. Digital is their default, Siri is their personal assistant and with over 6 billion Google searches every day, access to any piece of information is only ever seconds away. They are digital linguists, social networkers, global collaborators and sensory engagers. In this session, Claire will unpack key characteristics of this emerging generation, and equip you with keys to better understand, engage and work with the generation who are the most formally educated, technologically literate and globally networked generation in history.

  • Hello Gen Z // LIVE
    A collaborative + dynamic presentation into the world of Gen Z presented by Claire and a Gen Z on stage!
    We can talk about the cohort of Gen Z emerging into our education institutions, workplaces and as our growing customer base - but in this session you get to hear live from a Gen Z, alongside Claire Madden who has spent many hours research this generation and is skilled at interpreting the perspectives of this generation and the implications of their new approaches for educators, managers and leaders. (This presentation is subject to availability of Claire and one of her Gen Z team).

  • Lead, Manage & Engage Generations
    Creating an engaging culture, building multigenerational teams In a world of online networks and communities, increased mobility and constant transitions, creating a vibrant, dynamic and engaging workplace culture is key in attracting, engaging and retaining top talent. Culture effectively fills the gap between what is officially announced and what actually experienced. From embracing a culture of collaborative innovation through to creating ownership around a shared purpose and vision, in this session Claire will provide keys to facilitating greater engagement across multigenerational teams.

  • Educating Screenagers
    Gen Z as learners + pedagogical implications for educational sector The rapid acceleration of technological advancements and the increased integration of digital devices into our lives has demanded that pedagogical approaches adapt and change to facilitate most effective learning for Gen Z, the Screenagers. For a generation who ‘just Google it’ and have Siri as their homework companion, educators are at the forefront of needing to respond to the changes as the emerging generations redefine working, learning and community. From sensory engagers to digital linguists and social networkers, this session will deliver insights from the latest research on characteristics defining Gen Z. Claire’s session will also unpack implications for the education sector, from flipped learning to virtual libraries and connected classrooms.

  • The Future of Work
    Leveraging opportunity and innovation amidst disruption, preparing teams for the future of work In the wave of computerisation, global connectivity and automation across our workforce, it is estimated 40% of our jobs will be threatened by computerisation in the next 10-15 years. The jobs which are more likely to be safe are those that require high levels of creativity and problem solving, high levels of social interaction and EQ, and high levels of dexterity. Workers of the future will need to be lifelong learners, be agile and adaptive to changing job roles and tasks with increased automation, and be responsive to new markets. Emerging generations will not be thinking ‘job for life’ - they will be thinking about job mobility rather than job security as they will need to continue to adapt to the changing external environment. They will be looking to gain transferable skills that they can continue to build on as their career develops. Claire will unpack how you can position your organisation and teams for the future of work.
  • A Demographic Snapshot
    Demographic, social and generational realities transforming the business landscape Demographic realities, including a growing and ageing population, changing household types and cultural and generational diversity impact our society, economy and workforce in multiple ways. Along with the impact of technological change, demographics drive the growth opportunities for employment sectors, impacting where the jobs of the future will emerge from. With the increased densification of our cities, not only are household structures changing, but lifestyle patterns and the building of communities is being redefined. With six generations in our communities, business leaders need to engage the Builders through to the Baby Boomers, Gen X, Gen Y, Gen Z and Gen Alpha. In this session, Claire will provide a overview of the key mega trends which are shaping our society, and highlight the impact on your sector and workforce.

  •  A Demographic Snapshot
    Demographic, social and generational realities transforming the business landscape Demographic realities, including a growing and ageing population, changing household types and cultural and generational diversity impact our society, economy and workforce in multiple ways. Along with the impact of technological change, demographics drive the growth opportunities for employment sectors, impacting where the jobs of the future will emerge from. With the increased densification of our cities, not only are household structures changing, but lifestyle patterns and the building of communities is being redefined. With six generations in our communities, business leaders need to engage the Builders through to the Baby Boomers, Gen X, Gen Y, Gen Z and Gen Alpha. In this session, Claire will provide a overview of the key mega trends which are shaping our society, and highlight the impact on your sector and workforce.

  • Gen Z at Work
    Maximising employee engagement through understanding the motivations of Gen Z at work A motivated workforce is a strategic competitive advantage and asset in any work environment, and leaders today are faced with the challenge of engaging a multigenerational workforce. As Baby Boomers are reaching retirement at the upper end, Gen Z are the emerging employees. Gen Zs have had unprecedented exposure to mediating technologies in their formative years and have become accustomed to interacting and communicating in a world that is connected at all times. This has had a progound impact on how they work, live and play. The empowered, tech-savvy, globally connected Gen Zs have at times been stereotyped as entitled, apathetic and having a poor work ethic. The different approach they bring to work can be the source of tension and frustration in our multigenerational teams. Yet, they also bring strengths including being natural collaborators, digitally savvy, agile and adaptive, creative, passionate and motivated to make a positive difference in the world. In this session, Claire will unpack five key factors that impact the motivation and engagement of Gen Z at work.
Testimonials

Claire was a thought provoking and enthralling presenter … she was awesome and the feedback was tremendous!
Konekt

The audience had very positive feedback and were very engage with her presentation.
Gatorade

Highlight was Claire Madden … a skilled presenter.
City of Busselton 

Claire, the stage was yours and the delivery was fantastic. You were amazing ….
CEO Institute NSW

Excellent in every way! Our audience loved Claire and her keynote was one of the highlights of our event.
BiiG Network
Queensland Treasury

Outstanding content, on brief. Really a perfect end to the day. Claire was professional and brilliantly presented. We could not have asked for anything else. Claire was the perfect blend of numbers, insight, trends, and humour. I would recommend Claire for any strategy or business presentation.
Step Change

Extremely informative, sophisticated and engaging. It was received extremely well and I’ve had plenty of feedback on Claire’s energy and fun use of infographics.
TEDx QUT
In the Media

What a fantastic and engaging session! Our people ate it up.
Netball Australia

Your presentation was excellent and very well received.
Fulton Hogan

We have had nothing but great feedback
RSL Club Managers

We have been overwhelmed with positive feedback… your presentations were a big hit. Congratulations! You should be proud of the great work you are doing …
PDN School Leaders Conference

We loved having you here and have received great feedback about your presentation
Compassion Australia

Presented extremely well, many people commented on your engagement with the audience.
IGA

Fantastic!
Australian Veterinarian Association

The presentation was very well received and you were rated as one of the best speakers
Workcover WA

Thought provoking and relevant
University of Adelaide

A wonderful presentation… very engaging and informative.
Macquarie University

Professional, engaging, fun and very interesting. Very well received by faculty and students. 
UTS

Claire, Thanks for the great sessions this week – your presentations are fun and inspirational.
CEO Landgate

Claire’s explanation of the thought processes and language of Gen Z and Gen Alpha had everyone in fits of laughter, but seriously considering the implications on the changing nature of the workplace. We were delighted with her presentations.
Landgate, Perth

Claire presented as highly knowledgeable, confident and articulate. All of the participants have provided feedback saying her presentation was outstanding, she was thorough with her knowledge and her delivery was fun and engaging.
School Social Work Conference
Hobart, Tasmania

Impressed… very focused and to the point.
Telekom, Europe

Thank you for your contribution. I have, along with others, received some very positive feedback about your presentation and the way you linked into the theme of the night.
Habitat for Humanity
CEO Melbourne

We were extremely pleased with how both events went – her insights were highly valuable, as was the quality and professionalism of both presentations.
CITI

Eloquently delivered her talk, to the point, very informative and interesting. The audience was engaged the whole time.
Cutting Edge Dental Study Club

Was very well received, with positive feedback from all attendees.
Walker Wayland

Claire's presentation was dynamic, relevant and interesting.
Griffith University

Claire's presentations were both very entertaining and engaging.
Mercer

Clare's presentation was fabulous.  The feedback we received afterwards showed her presentation outperforming the industry speakers that we had.  She was engaging and had lots of groundbreaking and interesting things for us to use.
ALUCA WA

Energetic, informative, well researched and engaging.
VERTO

Very well executed and well presented.
Wyndham Vacation Resorts

Engaging, inspiring and informative.
Selleys Annual Conference

She was really a stand out speaker.
Local Government Professionals

Claire was excellent and incredibly well received. She was informative and witty throughout.
ATHOC

An energising presentation with the right mix of fact, humour and fun.
TAFE

An extremely polished top line speaker.
Investors Edge Finance

Excellent speaker who engaged with our audience and kept them entertained and informed.
DECS Principals Conference

Claire’s presentation was exceptional.
Commercial Property Group

Claire's presentation was excellent.  It was very professional and entertaining.
Australian Windows Association

Vibrant, exciting, relevant, informative, energetic, personable and from the feedback we have received, one of the best presenters our attendees have ever seen.
Awards Victoria

Fantastic, engaging, very interesting and wonderfully presented.
St Patrick's College, Campbelltown

Claire did an outstanding job communicating with our staff - relevant and thought provoking.
Newcastle Grammar School

Warm, engaging and informative.
Hobart College