Radek Sali is an accomplished leader of international business, having made his mark as CEO of Swisse in his early thirties. He led Swisse through rapid growth in product lines and stockists, and initiated one of Australia’s largest ever licencing deals with PGT, with plans to launch Swisse in over 30 countries in 3 years across Europe and Asia. Radek’s stellar leadership awarded him GQ Businessman of the Year and CEO Magazine’s Pharmaceutical Executive of 2012, while in the same year Swisse was named the ‘Most Successful Business of the Year’ by BRW’s Private Business Awards. Radek is currently Executive Chairman of Light Warrior Group, a principle driven investment organisation focused on the potential of business to have an ethical impact on the world as well as value for all stakeholders, customers, employees, suppliers, investors, community and the environment. How did he do it? Radek is an impressive and highly motivated leader who hasn’t lost sight of his ethics, his people and the impact on the environment, he encourages people to tread gently and aim high, we could all learn from that motto.
Radek Sali is an accomplished leader of international business, having made his mark as CEO of household name Swisse in his early thirties. Radek is credited to have led Swisse through rapid growth in product lines, stockists and revenue, and initiated one of Australia’s largest ever licencing deals with PGT, with plans to launch Swisse in over 30 countries in 3 years across Europe and Asia.
Swisse is an Autralia’s leading wellness brand that prides itself on delivering premium quality natural health and wellbeing products. Radek led the brand to successfully expand from VHMS into a skin care, super foods and performance nutrition range of products. He also successfully drove the brand to be the number 1 health product for on line sales in China. In 2015/16, Swisse sold for over $1.7bil, one of the largest private transactions in Australia’s corporate history. He credits building an extraordinary culture as the foundation of his success.
Swisse’s market-leading position and success was recognised in 2012 when Radek led Swisse to be named the ‘Most Successful Business of the Year’ in the prestigious 2012 BRW Private Business Awards. Radek was also recognised as the GQ Businessman of the Year and the CEO Magazine’s Pharmaceutical Executive of the Year in 2012, these accolades were in addition to a number of health industry awards presented to Swisse in the same year. Swisse was named in the top 25 best places to work in 2015 and 2016. Radek was named as a national winner for his industry in 2016 for the Ernst & Young Entrepreneur of the Year Awards.
Radek is the Executive Chairman of Light Warrior Group, a principle driven investment group focused on the potential of business to have a positive impact on the world by creating value for all stakeholders; customers, employees, suppliers, investors, society and the environment. Radek has also founded the Lightfolk Foundation, which has been established to support initiatives with the intent of advancing humankind. It is through this foundation that Lightfolk ltd has been established, a not-for-profit school of wisdom of which Radek is Chairman. Radek is Honorary Alumni at La Trobe University and an Advisory Board Member for not for profit, the National Institute of Integrative Medicine.
Radek was a guest at our annual Business Retreat-titled the NEW & The Next. Held in Port Douglas, the theme this year was focused on how to build your brand. Radek shared his journey at Swisse Wellness with over 100 of our clients and guests-all high performing business owners and entrepreneurs. Listening to Radek, it was easy to understand what has led him to the success he has had as the CEO of one of Australia’s most successful companies. His presentation was the perfect mix of warmth, wit and wisdom, a refreshing change to the traditional speakers at similar events. His vision for company culture was thought provoking and inspiring. I can see why he has lead Swisse to become the Australian success story that is has. In a post event survey, our guests rated Radek as one of the most popular speakers. I would recommend Radek to any company that is looking to lead their field and challenge the norm in their own organisation. Absolutely brilliant.